Secrets of Power Negotiating for Salespeople: Inside Secrets by Roger Dawson

By Roger Dawson

Secrets and techniques of energy Negotiating for revenues humans isn't really a lifeless, dry treatise choked with idea. neither is it a instruction manual of tips and scams intended to govern others. it's the so much whole e-book ever written particularly for revenues humans in regards to the technique of negotiation. it's going to permit any salesclerk to take a quantum bounce in revenues.

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Extra resources for Secrets of Power Negotiating for Salespeople: Inside Secrets From a Master Negotiator (2nd Edition)

Sample text

I've trained executives at discount retailers and health maintenance 54 The Vise Gambit organizations (HMOs) where the profit margin is only 2 percent. They do a billion dollars worth of business a year, but they only bring in 2 percent in bottom-line profits. So, at their company, a $2,000 concession at the negotiating table has the same impact on the bottom-line as getting a $100,000 sale. You're probably in an industry that does better than that. I have trained people at some companies where the bottom line is an incredible 25 percent of the gross sales.

Those two reactions will go through anybody's mind if you say yes to the first offer. " and you said, "Sure son, take it. " Wouldn't he automatically think, "I could have done better. " And wouldn't he automatically think, "What's going on here? How come they want me out of the house? " This is a very easy negotiating principle to understand but it's very hard to remember when you're in the thick of a negotiation. You may have formed a mental picture of how you expect the buyer to respond, and that's a dangerous thing to do.

6. " 7. " 8. The buyer can squeeze your price without revealing what you're up against: "The committee is meeting tomorrow to make a final decision. " 9. " The Counter Gambit. You can see why buyers love to use the Higher Authority Gambit on you. Fortunately, Power Sales Negotiators know how to handle this challenge smoothly and effectively. Let me give you the Counter Gambits to Higher Authority: Make the first move. Your first approach should be to try to remove the buyer's resort to higher authority before the negotiations even start by getting them to admit that they could make a decision if the proposal was irresistible.

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Secrets of Power Negotiating for Salespeople: Inside Secrets by Roger Dawson
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