By Michael Port
In past Booked sturdy, Michael Port returns with new strategies for turning out to be your online business even higher. Port's ebook your self reliable was once a big hit between specialist provider prone and small company proprietors who discovered to grasp the artwork of attracting consumers and conserving them satisfied. during this booklet, he is helping your enterprise continue to grow by way of taking your next step, past booked sturdy. that implies maximizing your online business whereas operating much less and incomes extra. this is often the last word consultant on your starting to be enterprise.
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Extra info for Beyond Booked Solid: Your Business, Your Life, Your Way--It's All Inside
Sample text
The greatest difference is that the relationship between the licensee and the licensor is not as close as the relationship between franchisors and franchisees, and the licensee generally has much more freedom. The license adds revenue to the licensor’s business, but the licensees may use their own brands and set their own marketing strategy, hours, and business plan. The licensee is purchasing the right to use specific intellectual property, like content, software, or some proprietary protocol. Like a franchise, an intellectual property license commonly has several component parts, including a term, a territory, and renewal, as well as other limitations specific to what is being licensed.
And you just can’t understand why they don’t see things your way or why they seem to deliberately misremember what you said yesterday. It’s because each person has different distinctions, different perspectives, and different points of reference. It’s why Akira Kurosawa’s film Rashomon, which tells the story of a man’s murder from the perspective of all the different characters, each of whom has a completely different view of what happened, is so brilliant that it is considered a classic and is often imitated.
Rather it means that they, too, have ambitions of their own, which coincide with or complement your own. Furthermore, they must be able to maintain their disposition toward the future. You want to build a bigger, better business; your team wants the opportunity to be part of a growing enterprise, to pursue their ambitions within your organization. You’ve heard the expression “A rising tide raises all boats” (thank you, JFK, for that one). You want to be surrounded by people who are in the same boat with you.
